Tel: +353 1 8788240

Submit your CV




Please apply by sending your CV to Josephine Wall at jwall@qsp.ie or call for more information.

Brand Marketing Manager

17/05/21 Dublin Neg

Permanent full-time

This person will be responsible for the Irish and UK marketing strategy and plan. You will be driving delivery of all brand and marketing activity in the ROI, NI and UK, and contributing towards the growth of the existing business, maximising sales and leveraging the brand in Ireland and the UK.

Responsibilities:

  • Design, develop and execute Group Marketing plan and Campaign Calendar – IRE and UK
  • Manage content creation
  • Group Social Media channel management (IRE, NI and UK)
  • Manage all internal/external communications and PR for UK and Irish markets
  • Work effectively with Franchisees and Operations teams in ROI and UK to optimise local marketing activity and drive performance
  • Support the new store opening process and assess performance
  • Ensure all customer touch points adhere to the Brand Guidelines offline and online
  • Oversees Design artwork for all aspects of brand
  • Support internal brand narrative and the employee brand
  • Event Management – store openings, franchise conferences and internal events
  • Menu Innovation - research, and brand partnership driven Menu/product development
  • Manage OOH advertising
  • Web/app management and development
  • Ambassador and micro influencer management
  • Leading direct report (1 x Marketing Exec)
  • Competitor analysis – Ireland and UK markets. Including prospective markets

Key Skills and Experience:

  • Commercial marketing experience
  • Leadership role in B2C organisation in QSR with demonstrable experience of the Irish and UK market
  • Track record of building a commercial marketing activity plan
  • Experience of working in an organisation with multiple stakeholders
  • Demonstrates ability to work on own initiative
  • Strategically capable and someone that can spot the opportunity and make things happen
  • Excellent cross-functional relationship builder
  • Strong communicator with ability to influence
  • Leadership of a brand within a customer based environment and a sound knowledge of digital marketing
  • Knowledge of the food industry an advantage
  • Experience in graphic design – Adobe Suite beneficial

 

At Quorum Search Partners we respect your privacy. Your CV is sent to us in complete confidence and will never be forwarded to a third party without your consent.

 

INDHP

 

Please apply by sending your CV to Josephine Wall at jwall@qsp.ie or call for more information.

Similar Jobs

QUORUM ADDRESS

240 The Capel Building
Mary's Abbey, Dublin 7
D07 NR40, Ireland. 

Tel: +353 1 87 88240

Find Us