Tel: +353 1 8788240

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Please apply by sending your CV to Lilyanna McCaul at lilyanna@qsp.ie or call 01 8788240 for more information.

Segment Marketing Manager

30/09/22 Dublin Neg

Permanent full-time

We have an exciting opportunity for a Segment Manager to join a leading energy supplier & distributor in South Dublin.

 

As the segment manager, you will be responsible for the development and implementation of the strategy. You will lead the delivery, planning and development of marketing activities that drive sustainable and profitable customer acquisition and retention. 

 

Full time, permanent role

 

Excellent salary and benefits available - Bonus & Car Allowance

 

The role will require you to produce market analysis and drive an insight led approach to develop core target markets, generate new customer leads and develop value propositions for our B2C customers. 

 

Role Responsibilities: 

  • Responsible for developing value propositions and margins to deliver against the segment strategy

  • You will recommend and drive implementation of all marketing activity 

  • Work closely with Head of Sales and Sales Manager to identify routes to market and value proposition opportunities

  • Develop social media strategy 

  • Present to key stakeholders and demonstrating strong customer and commercial insight 

  • Work with data and insight manager to generate insight the identifies key trends, issues and opportunities to improve the customer experience 

  • Develop customer journey plan to deliver in life customer communications throughout the customer lifecycle 

  • Delivery of cost benefit analysis across budget to ensure return on investment 

 

Key Skills and Experience nedeed:

  • Previous experience in a segment marketing role 

  • Education to a degree level or highly relevant compensating work experience in the service/energy industry

  • Proven ability in developing channel strategy based on commercial requirements

  • Strong reporting and analytical skills

  • Evidence of working with internal and external stakeholders

 

At Quorum Search Partners we respect your privacy. Your CV is sent to us in complete confidence and will never be forwarded to a third party without your consent

Please apply by sending your CV to Lilyanna McCaul at lilyanna@qsp.ie or call 01 8788240 for more information.

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